The author uses Ethos when he says, "In May of 1966, the Walt Disney Company signed a ten-year global marketing agreement with the McDonald's corporation." the facts that he uses throughout the essay are facts that seem like he really cares about the subject he is talking about, and his writing makes him seem like an overall trustworthy person.
Pathos is showed in the paper when Eric Schlosser writes, "The major toy crazes of recent years- including Pokémon card, Cabbage Patch Kids, and Tamogotchis- have been abetted by fast food promotions." This quote appeals to the audiences emotions because it brings back memories for the readers who are reading this article now.
Lastly, the author shows Logos when he states, "Studies suggest that until the age of six, roughly 80 percent of children's dreams are about animals." The author shows that he did his research and states facts that are relevant to what he is talking about in his paper.
Tierra --
ReplyDeleteI'm not sure I understand your example of pathos; that seems more like factual evidence to me. While it may have an effect on a specific person's emotions, that probably wasn't the intention of the author. Think about the way he described how children are manipulated; that's really the heart of the emotional argument, though a lot of the emotional argument in the text is really just implied.
Thanks,
Nick